What is Data Analytics?

For those who are not well-versed in business and financial terms, data analytics is simply a fancy word for number-crunching. It involves using your knowledge of data collection and how you can use it to gain insights into trends or behaviors that help drive decisions.

For companies, knowing how to collect data from their sales and marketing efforts or website traffic is great, but what’s even more useful is understanding how to make sense of all that information. That’s where data analytics comes in: it’s a tool for businesses to understand their customers and competitors better.

Why work in Data Analytics?

There’s a lot of buzz about data analytics these days, with good reason. The demand for data analysts and data scientists has skyrocketed in recent years and will continue to grow as the importance of analyzing data continues to increase. So, why is it such an exciting career?

Let’s take a look at some of the reasons data analytics professionals love what they do and why you should consider entering this field too!

Data Analytics Mobile Hero

What is Data Analytics?

For those who are not well-versed in business and financial terms, data analytics is simply a fancy word for number-crunching. It involves using your knowledge of data collection and how you can use it to gain insights into trends or behaviors that help drive decisions.

For companies, knowing how to collect data from their sales and marketing efforts or website traffic is great, but what’s even more useful is understanding how to make sense of all that information. That’s where data analytics comes in: it’s a tool for businesses to understand their customers and competitors better.

Why Work In Data Analytics?

There’s a lot of buzz about data analytics these days, with good reason. The demand for data analysts and data scientists has skyrocketed in recent years and will continue to grow as the importance of analyzing data continues to increase. So, why is it such an exciting career?

Let’s take a look at some of the reasons data analytics professionals love what they do and why you should consider entering this field too!

Explore Data Analytics Programs

Data collection and usage are on the rise, creating a growing demand for businesses to store, extract, and analyze information to run daily operations and stay ahead of their competition. In this 2-step career-focused degree path, learn how to manage data-centric project lifecycles, land the industry certifications to boost your resume, and receive personalized career support to help you transition into the field of data analytics. Build a competitive resume showcasing a strong foundation of technical skills, including Python, SQL, Tableau, and Power BI. This program prepares you for a variety of positions including Business Analyst, Data Analyst, Data Visualization Analyst, Insights Analyst, Program Analyst, and more.

Associate of Applied Science Degree in Business Data Analysis

Length: <2 years
Best Fit If You Are: New to developing coding and no prior degree

Learn the tools you need to collect, format, and analyze large amounts of data, and derive valuable insights. Students will learn the latest programming languages and software methodologies, and at the same time gain crucial IT certifications that will make you stand out from the crowd in this competitive field.

Applied Bachelor's Degree in Software Development - Data Analytics Concentration

Length: 3.5 years
Best Fit If You Are: New to developing coding and no prior degree

The Applied Bachelor’s Degree in Software Development – Data Analytics track gives students immersive training and technical skills in both front-end and back-end programming, including designing, implementing, and maintaining database systems in the exciting world of data. Graduate certified and career-ready for roles such as Information Technology Analyst and Business and Data Analyst.

A CIAT student holding a laptop ready to go to data analytics class

Data Analytics Jobs Are In High Demand

As businesses work to attract and retain customers, they’re more reliant than ever on data analytics. This means demand for professionals who can help interpret and make use of data is increasing—and salaries are soaring as a result. The average salary for data analysts continues to increase with the demand. The market growth until 2026 is expected to grow by nearly $200 billion and a CAGR of 13.2%.

This means that even if you’re already working in data analytics, your skills will become increasingly valuable over time. So if you’re interested in learning how to analyze data and improve your career prospects, now might be a great time to start.

Earning Potential

There’s no question that professionals in demand command higher salaries, and those in data analytics are certainly in-demand.

The US Bureau of Labor Statistics reports a median annual salary of $82,326. Income will likely vary based on experience, industry, location, and role. When it comes to experience.

The earning potential for anyone working in data analytics can be pretty high. As demand continues to grow, so can opportunities and income. And as more companies invest in big data, demand will likely only increase. Data scientists are currently among some of the highest-paid professionals in America.

Senior Data Analyst Salary Over Time
Different Data Analyst salary earnings

 *Job title and salary information displayed are all average annual salaries sourced from paysacle.com in 2022. They represent the most up-to-date information at time of print and are not to be construed as guarantees of employment or future earnings. Some positions may require 5+ years of experience and/or a Bachelor’s degree to be eligible.

A graphic of a person working on a computer studying for a data analytics degree with CIAT

Constantly Evolving

From an analytical point of view, it’s extremely interesting to watch how different fields are evolving and what data is being used for. It’s almost as if every field has its own distinct language and methods, meaning that no matter what particular industry you choose to work in, there will always be something new to learn.

New challenges will also arise. As new trends and statistics come to light, there’s always something new to keep you on your toes. There’s never a dull moment in data analysis, but that doesn’t mean you have to work around the clock.

There are many reasons why you should work in data analysis. And with new technology, there’s never been a better time to get started. You’re practically guaranteed to have a long and prosperous career if you do. As these fields continue to evolve, so will your role in them. If you work hard now, chances are good that you’ll continue to be challenged (and rewarded!) for years down the line.

Needed In Many Industries

The growing field of data analytics has been recognized as one of today’s most in-demand career fields. It is needed by virtually every industry, from manufacturing to healthcare to technology and more. This means that opportunities for data analysts are expected to grow steadily over time.

Various industries are seeking data analysts. As mentioned above, data analytics is needed by virtually every industry. This means that there are always opportunities to work in data analytics. If you’re looking for a job, you may want to consider working in data analytics, as it offers many career paths and can be found in nearly every industry sector. Since many industries need data analysts, it is not likely that these jobs will become obsolete anytime soon.

Network Engineering Certifications
Two people sitting in front of computers discussing how data analytics is shaping the future

Shaping The Future

The field of data analytics is still in its infancy, and it’s likely only to become more prevalent as technology becomes more advanced. Companies are beginning to understand just how important data analysis is in improving processes and making better decisions, which means that now may be one of the best times ever to join an industry that is on its way up. Plus, there are endless job prospects, from entry-level gigs all the way up to Chief Data Officer positions.

The technology industry is growing at an unprecedented rate, and data analytics is one of its fastest-growing areas. Companies rely on data analytics to help shape their future and stay ahead of their competition, which means that they will need an ever-increasing number of people who are skilled in working with data. Now is a great time to join these companies because it’s an opportunity to get in early in a growing field.

Crucial For Decisions

Data is used to make critical decisions across all industries. Without data, you’re essentially flying blind. If you work in data analytics, you’ll have a hand in helping businesses make informed decisions that will shape their future. It’s up to data analysts and scientists like you to provide companies with valuable insights that can help them grow.

And you don’t need a Ph.D. to work in data science. There are plenty of opportunities for entry-level data scientists, so you can start with a certification or bachelor’s degree and build from there. With a starting salary of nearly $100K per year, working as a data scientist isn’t just rewarding – it comes with serious perks, like flexible hours and an opportunity to travel to conferences and networking events around the world.

Curious about a career in data analytics?

Contact us today for step-by-step guidance on selecting the right education path that will help you reach your career goals. 

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We have high standards and we believe you should too. CIAT has proudly earned accreditation from the Accrediting Council for Continuing Education & Training (ACCET) listed by the U.S. Department of Education as a nationally recognized accrediting agency.

2021 Best Cybersecurity Programs

2021 BEST CYBERSECURITY PROGRAMS

CIAT has been awarded top ranking status in Intelligent.com’s Best Cybersecurity Program review, highlighted as “Best For Industry Certifications”. Evaluated based on curriculum quality, graduation rate, reputation, and post-graduate employment.

2018 Academic Circle of Excellence award badge

CIRCLE OF EXCELLENCE AWARD

EC Council, the world's largest cybersecurity technical certification organization, awarded CIAT the Circle of Excellence Award two years in a row for our Certified Ethical Hacker certification training courses and career-ready curriculum.

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MILITARY-FRIENDLY

We believe you deserve an education worthy of your service. CIAT welcomes military veterans, active duty service members, and spouses using the Post 9/11 GI Bill®, Veteran Readiness & Employment (VR&E), Active Duty Tuition Assistance, and MyCAA.

Fully Accredited School

FULLY ACCREDITED

We have high standards and we believe you should too. CIAT has proudly earned accreditation from the Accrediting Council for Continuing Education & Training (ACCET) listed by the U.S. Department of Education as a nationally recognized accrediting agency.

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Request an appointment with one of our IT expert Admissions Advisors for personalized guidance on building your education plan. You’ll be able to book an appointment instantly for a time that fits your schedule. 

Enrollment Deadline - July 24, 2023!

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